Keyboards: Best E-Tailers to Distribute Them Online in 19 Countries Worldwide
BlueBoard provides e-retail analytics to several large peripheral brands worldwide. In terms of keyboard specifically, we monitor 829 references. So we looked... more
Product Reviews: Sentiment Analysis Is Not Just for Social Media
Sentiment analysis is not new. Several brands and organizations (in business, in politics, etc.) are using it extensively. They seek to measure and understand... more
Product listing optimization: How brands leverage enhanced content
It’s estimated that e-commerce sales will account for 13.7% of worldwide retail sales this year, and 17.5% in 2021. However, not every product listing will... more
Infographic: 6 e-commerce KPIs improved by good product page content
Product content management is how an e-commerce business applies retail merchandising principles to the digital sphere. For years, retailers have studied what... more
How should brands react to an online pricing error?
Brands and manufacturers are constantly expanding their online distribution channels. As a result, the bigger the distribution channels get, the more... more
E-Commerce Search Performance For Brands: A Complete Guide
Since the advent of search engines such as Yahoo, Lycos, and Google in the mid-90s, search is the core mechanic for finding content on the web. The role search... more
[Press] A European Digital Single Market (in French)
BlueBoard was featured in Le Monde, France's first daily newspaper. His article is about the European Digital Single Market. Download it... more
New feature: ensure BlueBoard’s data serves your whole team
Driving decision making with data is no longer a nice-to-have: it’s a necessity. Most teams choose to adopt one or more business intelligence tools to make... more
[Handbook] E-Commerce Monitoring and Optimization: How can software help?
In 2019, 2.14 billion people are expected to buy a total of $3.5 trillion dollars of goods online. In the face of these huge numbers, most brands and... more
Webinar: How to measure your share of the digital shelf?
The vast majority of e-commerce purchases now involve one or more searches, whether that be in web search engines or on-site. Brands are looking... more