E-retail growth does not have to be at the expense of margin
Growing a distribution network is both exciting and challenging. But as your products start selling through more channels, the number of buyers you work with... more
How frequently should you monitor e-retail prices?
There are many different reasons why e-retail teams get into price monitoring. How often they check prices usually depends on what they want to achieve or how... more
How Manufacturers Deal with the Gray Market Online
Brands and manufacturers are no strangers to the gray market. From offline to online, it has taken a significant amount of revenue out of the pockets of brands... more
Should You Use Your Brand Name as a Keyword for Amazon PPC?
Advertising on Amazon is a great way to drive sales. It's increasingly necessary for both vendors and sellers alike. In fact, Amazon keeps increasing the... more
[Free Template] How to Write Best-Selling Amazon Product Titles
Why are product titles decisive? Search performance Product titles on Amazon are at the center of the product discovery process. Amazon relies heavily on the... more
How to optimize e-tail assortment and availability
Retailers around the world lose an estimated $1.1 trillion annually to overstocks and out-of-stocks. E-tailers also feel the pinch of overstocks and... more
Infographic: 6 e-commerce KPIs improved by good product page content
Product content management is how an e-commerce business applies retail merchandising principles to the digital sphere. For years, retailers have studied what... more
How should brands react to an online pricing error?
Brands and manufacturers are constantly expanding their online distribution channels. As a result, the bigger the distribution channels get, the more... more